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Audience for Putin’s address halves compared to 2023: media

Photo: Artem Priakhin/SOPA Images/LightRocket via Getty Images
Photo: Artem Priakhin/SOPA Images/LightRocket via Getty Images
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Vladimir Putin’s address to the nation, delivered on February 29th, garnered nearly half the viewership among television audiences compared to a similar address in 2023, noted the independent Russian channel Mozhem Objasnit on Telegram.

Taking into account viewership data from the three main television channels that broadcast Putin’s speech—Rossija-1, Channel One, and NTV—it can be concluded that the address attracted only 6.5% of all viewers watching TV at that time. Last year, this figure was 11.4%.

It is clear that within just a year, Putin has lost nearly half of his audience nationwide, as reported by Mozhem Objasnit.

As emphasized, the president’s address on Rossija-1 and Channel One ranked only 8th and 25th, respectively, among the most popular programs in Russia last week.

The speech, during which Putin once again in recent months threatened to use nuclear weapons against Western countries, has been assessed by most analysts as a continuation of the Kremlin’s previous rhetoric.

“This is not the first time we’ve seen Vladimir Putin’s irresponsible rhetoric. This is not the way a leader of a nuclear-armed state should speak,” declared U.S. State Department spokesperson Matthew Miller.

Polish PM Donald Tusk also commented on the address the next day. “Europe must understand that what this new arms race, imposed by Russia on the world, and the Russian aggression against Ukraine must awaken all European capitals,” he said, once again calling for the ‘old continent’ to arm up.

“The EU as a whole, as the European part of NATO, must finally make decisions that will counterbalance Russia’s military potential and that will result in Europe being no worse but better armed and prepared for worst-case scenarios than Russia,” he said.
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